Saturday 11 August 2018

Beer Sheva billboard work in progress

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Don't you love to watch guys tearing down the old ads and putting up new ones?! 


I almost never pay attention to billboards (maybe because I never buy or need anything), but I do enjoy observing the low-tech old-fashioned work that goes into them. 


Even if we consider roadside billboards like this one in Beer Sheva to be "visual pollution" we can still appreciate the men who work on tall ladders in the hot desert sun to keep them maintained and up-to-date. 
And yes, Israel does have many digital billboards, but they lack this human touch.
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